With the ability to quickly reach such large numbers of individuals, online word of mouth has become a powerful voice with broad reach through social media marketing. For small businesses, having a well-crafted social media presence on platforms such as Facebook, Instagram, Twitter, and LinkedIn – and maintaining consistent messaging on Google Posts to Google’s search engine users – is a powerful relationship development tool and effective sales generator.
WE’LL HELP YOU CRAFT AN IMPACTFUL SOCIAL MEDIA MARKETING STRATEGY AND DO THE TIME-CONSUMING WORK OF POSTING FOR YOU
The challenge for many small businesses is that properly developing and consistently maintaining a presence on social media and Google Posts can be a time-consuming endeavor. At Thought Leader Marketing Solutions, we help small business owners, executives, and other accomplished professionals develop and implement a social media strategy to grow their personal brands, businesses, and incomes.
To help you achieve your social media marketing goals, we’ll help you do the following:
- Tailor your content to each specific platform. Video content is perfect for YouTube; humorous content does very well on Twitter, and so on. Posts that have been tailor made for a given platform are much more likely to succeed.
- Use appropriate hashtags to help get your content noticed. Platforms like Facebook, Twitter, and even YouTube all use hashtags. They’re a great way to label your content and make it more likely that the right people will see it.
- Encourage shareability. Your goal should be to post content that users want to share with other people. A viral campaign can do more heavy lifting for your brand than any other method.
- Use promoted posts to boost traffic. It’s increasingly difficult to build a presence organically on social media. Content is still enormously important, but paid promotional posts can be a huge help.
