SEO AGENCY BASED ON LONG ISLAND

IMPROVE YOUR WEBSITE’S GOOGLE RANKINGS WITH WHITE-HAT SEARCH ENGINE OPTIMIZATION (SEO)

Visibility is everything when it comes to marketing. Good SEO is one of the best ways to get more eyes on your brand, products, and/or services. For the uninitiated, SEO (search engine optimization) describes how businesses can rank their online content higher when potential clients conduct Google searches. By using leading-edge analytics and research tools and following Google’s Webmaster Guidelines for SEO – i.e., by doing “White Hat” SEO – we’ll help you improve your Google rankings to attract more clients and grow your sales.

White hat SEO means you’re playing by the rules. It keeps you in line with Google’s (and other search engines’) terms and conditions, and it gives you the best chance of achieving enduring success. With Google’s mind-boggling AI capabilities, trying to gain high search engine rankings via shady, black hat means is not an intelligent approach. Short-term ranking boosts can have devastating long-term consequences.



IMPROVE YOUR WEBSITE’S GOOGLE RANKINGS WITH WHITE-HAT SEARCH ENGINE OPTIMIZATION (SEO)

Visibility is everything when it comes to marketing. Good SEO is one of the best ways to get more eyes on your brand, products, and/or services. For the uninitiated, SEO (search engine optimization) describes how businesses can rank their online content higher when potential clients conduct Google searches. By using leading-edge analytics and research tools and following Google’s Webmaster Guidelines for SEO – i.e., by doing “White Hat” SEO – we’ll help you improve your Google rankings to attract more clients and grow your sales.

White hat SEO means you’re playing by the rules. It keeps you in line with Google’s (and other search engines’) terms and conditions, and it gives you the best chance of achieving enduring success. With Google’s mind-boggling AI capabilities, trying to gain high search engine rankings via shady, black hat means is not an intelligent approach. Short-term ranking boosts can have devastating long-term consequences.

OUR AGENCY WILL HELP YOU BUILD YOUR SEO STRATEGY UPON TODAY’S THREE PILLARS OF SEO

At its core, SEO today requires that you focus on three critical elements. By delivering on these three foundations of SEO, we’ll help make sure your website achieves higher visibility. The pillars are 1) Discovery, 2) Relevance, and 3) Authority. Below are more details on each SEO pillar:

1) Discovery relates to the “classic” SEO with which many people are familiar. It’s about identifying practical, unique keywords that you can use strategically throughout your online content. These keywords tell Google that your content is the right fit for peoples’ searches.

2) Relevance – Have you ever asked a question on Google and seen search suggestions the are tied to certain highly-ranked websites? These sites have crafted their pages for relevancy, meaning that Google knows these pages are likely to have the answer to the searcher’s question. Another factor that influences relevance is traffic to your site and how many other websites link to your content (i.e., backlinks). You can build backlinks in many ways, one of the most sustainable of which is producing stellar content.

3) Authority – The last SEO pillar is authority. Perhaps the most critical aspect of good white hat SEO is creating high-quality content that’s genuinely informative and factually accurate. Quality and usefulness should be the starting point of any good online content. These values will help to establish your business as a name upon which your target audience can rely. Your credibility and reputation should be your top priority.



OUR AGENCY WILL HELP YOU BUILD YOUR SEO STRATEGY UPON TODAY’S THREE PILLARS OF SEO


At its core, SEO today requires that you focus on three critical elements. By delivering on these three foundations of SEO, we’ll help make sure your website achieves higher visibility. The pillars are 1) Discovery, 2) Relevance, and 3) Authority. Below are more details on each SEO pillar:

1) Discovery relates to the “classic” SEO with which many people are familiar. It’s about identifying practical, unique keywords that you can use strategically throughout your online content. These keywords tell Google that your content is the right fit for peoples’ searches.

2) Relevance – Have you ever asked a question on Google and seen search suggestions the are tied to certain highly-ranked websites? These sites have crafted their pages for relevancy, meaning that Google knows these pages are likely to have the answer to the searcher’s question. Another factor that influences relevance is traffic to your site and how many other websites link to your content (i.e., backlinks). You can build backlinks in many ways, one of the most sustainable of which is producing stellar content.

3) Authority – The last SEO pillar is authority. Perhaps the most critical aspect of good white hat SEO is creating high-quality content that’s genuinely informative and factually accurate. Quality and usefulness should be the starting point of any good online content. These values will help to establish your business as a name upon which your target audience can rely. Your credibility and reputation should be your top priority.

20-YEAR SEO VETERAN, ROSS KARDWELL, WILL PERSONALLY BE YOUR SEARCH ENGINE OPTIMIZATION MANAGER

Based in Southampton on Long Island, NY, and serving North America, Kardwell Group can help you create and implement an SEO strategy that, over time, boosts your pages’ Google ranking. (Please note: significant page ranking changes generally take four months to a year or more to occur). When you work with us, you’ll collaborate directly with our company’s owner, Ross Kardwell. Ross will personally be your account manager, overseeing all aspects of SEO for your business.

Ross has worked in digital and entrepreneurial marketing for two decades, and he completed the promotion and sale of a multimillion-dollar company in which he was a one-third owner. A graduate of Cornell University, Ross holds an MBA from Columbia Business School. He has also completed graduate-level coursework in psychology at Harvard University’s Extension School.



20-YEAR SEO VETERAN, ROSS KARDWELL, WILL PERSONALLY BE YOUR SEARCH ENGINE OPTIMIZATION MANAGER

Based in Southampton on Long Island, NY, and serving North America, Kardwell Group can help you create and implement an SEO strategy that, over time, boosts your pages’ Google ranking. (Please note: significant page ranking changes generally take four months to a year or more to occur). When you work with us, you’ll collaborate directly with our company’s owner, Ross Kardwell. Ross will personally be your account manager, overseeing all aspects of SEO for your business.

Ross has worked in digital and entrepreneurial marketing for two decades, and he completed the promotion and sale of a multimillion-dollar company in which he was a one-third owner. A graduate of Cornell University, Ross holds an MBA from Columbia Business School. He has also completed graduate-level coursework in psychology at Harvard University’s Extension School.

 

TAKE THE FIRST STEP TOWARD GROWING YOUR BUSINESS THROUGH WHITE-HAT SEO – IT’S FREE, AND THERE’S NO-OBLIGATION

 

Why not get started with boosting your company’s search engine rankings in Google through White-Hat SEO? Give us a call today at 1-800-886-1059 to learn more about how we can help substantially increase your sales and profits. Or, contact us through our general online contact form or our online marketing consultation request form. You can also send us an email at growth@kardwellgroup.com. All SEO and other digital marketing consultations with us are complimentary and no-obligation.

Looking to find out more about today’s most impactful marketing strategies and tactics? Get a copy of our Free 2021 Growth Guide, The Ultimate Small Business Marketing Guide: 20 High-Return Methods to Grow Your Company in 2021 now.

 

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